Parm Crisps

Brand & Packaging Re-design

Client:

That’s How We Roll, LLC.

Services:

Branding

Packaging Design

Emphasize

Premium Quality

Better-for-You

Real Cheese

100% Baked

The Objective:

Was intended to make the brand look more premium and youthful in comparison to its competition. It also needed to elevate the products impact at point of purchase but at the same time emphasizing the simple ingredients used to create this simply deliciously baked parmesan crisp.

The Outcome:

Was a sleek and premium looking package that stood out on the shelf in comparison to the competition. This was through the usage of clean and bold flavor colored bags with simple overhead photography of the product and it’s ingredients. Also, the new branding was considerably bolder with a more modern twist.

The re-design was so successful that the manufacture could not keep up to the demand and needed to more than double their production to keep up!

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